Skip to content

Sugar reduction

Valio Bettersweet™ – a solution for natural sugar reduction

54% of global consumers want to choose a healthier treat (Innova Health & Nutrition Survey 2020)
1/3 of global consumers actively avoid artificial sweeteners (Euromonitor 2020)

Make the best chocolate with less sugar and no artificial ingredients. Use Valio Bettersweet™.

We call this solution Valio Bettersweet™

Future-Proof Milk Chocolate Is Here, Developed by Valio Bettersweet™ Solution and an AI

Valio set out to future-proof the chocolate industry facing challenges posed by the health & wellness megatrend. At the heart of this endeavour was a combination of the latest artificial intelligence (AI) technology and Valio’s Bettersweet™ Solution.


Valio Bettersweet™ is the key to natural sugar reduction by 30% without touching chocolate’s original taste or texture.

We work from what is naturally in our most loved chocolate: milk.

Our high-quality milk powders are made with 110 years of Valio expertise and responsible know-how in dairy, using fresh milk from Finnish cows.

We want Better chocolate for every tummy.

This means digestive comfort with no laxative effects and no lactose, but all natural milk minerals, proteins, and vitamins.


Making chocolate Better with Valio means also better business for the whole chocolate company and its partners.

Premium nutrition claim for a premium product

Valio Bettersweet™ allows you to add approved nutrition claims to your chocolate. Something that is also sure to claim the hearts of the premium consumer segment.

Clean label is a clear advantage

Valio Bettersweet™ allows you to leave all artificial ingredients off the label – a clean win for any consumer product.


Valio Bettersweet™ is a research and development service meant to help chocolate manufacturers around the world to innovate excellent chocolate products that meet the needs of today’s customers.

Contact us today for a free consultation

Learn how Valio Bettersweet™ works and how it could fit into your product line.

Katriina Leigh

Katriina Leigh

Customer Development Manager Chocolate, Confectionery and Cocoa
Fill in all fields correctly.A technical error occurred.Thank you for your message. We’ll get back to you shortly.